Australian-run link shortening
Print the code once. Change where it goes whenever you like.
smlurl turns long, ugly URLs into short branded links with QR codes and honest analytics. The printed code never changes — the destination behind it is yours to edit forever.
Hosted in Australia · smlurl.au short domain
Three steps, about a minute
No install, no plugin, no tag manager. A link and its code are ready before you have finished your coffee.
STEP 01
Paste the long URL
Any destination — a booking page, a PDF, a form, a listing. Choose your own short slug or let us generate one.
STEP 02
Share it or print it
Copy the short link, or download the QR code as PNG for screens and SVG for anything headed to a printer.
STEP 03
Watch what happens
Every scan and click is recorded with location, device and referrer — and automated traffic is separated out, not quietly counted.
Built for things that get printed
Most shorteners are built for tweets. This one is built for signage, packaging, vehicles and flyers — where a mistake is expensive and permanent.
Editable destinations
Change where a link points at any time. The short URL and its QR code stay exactly as printed, so nothing you have already produced goes to waste.
QR codes that scan
Download every code as scalable SVG, sized for print rather than guessed at. High error correction by default, so a scuffed sticker still works.
Analytics without the padding
Location, device, browser and referrer for every visit — with bot traffic identified and excluded by default, so the numbers you report are the ones that happened.
Shared with your team
Invite colleagues into your organisation and everyone works from the same set of links, with owner, editor and viewer roles and a record of who changed what.
Your logo, checked before you print
Put your logo and colours in the code, then see a verdict on whether it will actually scan — error correction, contrast, quiet zone and logo size — before you can download the artwork.
Australian, end to end
An .au short domain your customers recognise, on infrastructure we run ourselves. No third-party shortener between you and your audience.
A short domain gets scanned around the clock
These are real figures from this platform. The overwhelming majority of requests a short domain receives are not people — they are automated scanners probing for codes that do not exist and for software that was never installed. We record them separately, so they never inflate what you report.
The busiest single target was /wp-login.php, a WordPress login page that does not exist here, followed by /.env and /.git/config. None of it appears in your link statistics.
In development
- Your own short domain. Run links on your brand's domain instead of ours.
- Smart redirects. Send iOS, Android and desktop visitors to different destinations from one code.
- Scheduled links. Set a date for a link to start or stop working on its own.
- Emailed invitations. Today an invitation link is generated for you to pass on yourself.
Put a link somewhere permanent
Short links, QR codes and analytics on an Australian domain — with the destination always under your control.